Steve Soderbergh just signed a contract for 6 movies with Marc Cuban and Todd Wagner’s company, 2929 entertainment.
As announced on the Hollywood Reporter website on April 29, the deal will see the movies released at the same time in theaters, on TV and in Home VIDEO format, challenging the usual staggered release way.
The idea is to give consumers the choice of when and how they will watch the movies.
Thanks to Janet for sharing this with us on thePHO List
Steve Soderbergh’s Contract with Mark Cuban’s Company will Test new Distribution Model
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