As I was reading about travel to uncommon destinations or should I say uncrowded places offered by Based on a True Story (their logo is my illustration), I thought here is another way to define authenticity.
They are not going for the mass market, instead coming up with one of a kind ideas such as a 'romantic evening on the edge' at Victoria Falls on Zambezi River or bringing you up close and personal with Namibia's Skeleton Coast.
What they call Authentic Interactions with nature, people, cultures.
So what are you doing, what I am doing, today, tomorrow, this year that is so unique and authentic that it gives people a reason to use our talents, buy our products, pay for our services?
Share your story
One of a kind for Monday Work Etiquette # 93